The Old Cut is a commercial center located in Brooklin district in São Paulo that includes a barber shop, tattoo studio, art gallery and a bar/restaurant with live music. The challenge was to create a website for the whole business from the ground up.

The briefing was to create a fast load website with a dynamic and modern layout where clients could easily book a haircut, check out the tattoo artists’ work and have a look at the bar/restaurant menu. In addition to this, visitors would be able to purchase prints from the art gallery directly on the website.

The process was started by setting up the domain and hosting account, followed by the installation of the Wordpress CMS and Woocommerce plugin among other integrations.

The website was created from the ground up, including SEO techniques, Information Architecture plan, tattoo style user interface design, friendly user experience and integration with marketing tools. Check out the result by clicking on the button below. Enjoy it!